Press Release

GBC Offers New Solution to Create Floor Graphics
ADDISON, IL, March, 2004 - GBC (NASDAQ: GBND), a market leader in the manufacturing and distribution of laminating and binding products, introduces Arctic™ Floor Mat at the ISA Expo 2004. This addition to GBC's line of pressure sensitive overlaminates is UL approved for slip-resistance. Durable Arctic Floor Mat is designed for creating scuff-resistant retail floor and counter graphics and other applications that require long-lasting protection.

Arctic Floor Mat is 7 mils thick and comes in 38" and 51" widths to accommodate wide format prints. The acrylic-based adhesive makes Arctic Floor Mat well suited for laminating heat-sensitive inkjet output.

GBC is a world leader in products that bind, laminate and display information. The company's products are marketed in over 100 countries under the GBC and Quartet brands. GBC Industrial & Print Finishing Group is an innovative technology leader in the manufacturing and marketing of thermal and pressure sensitive laminating films and equipment for the commercial and wide format printing markets. GBC also leads in the creation of professional grade binding solutions that revolutionize the digital print marketplace. Products are marketed under the SurePrint™, Octiva™, Arctic™, AccuShield™ and SecurFilm™ trademarks. Additional information about the company and its products is available at www.gbc.com. Send all inquiries to GBC, 712 W. Winthrop Ave., Addison, IL 60101-4395, 800-772-9281.