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| GBC Octiva® Lo-Melt Thermal Laminating Films Now Contain Innovative Light Management Additives to Enhance Laminated Prints |
| Addison, IL, September 9, 2005 - GBC, a market leader in the manufacturing and distribution of binding and laminating products, now adds PreLume® to their low-melting thermal films to enhance the appearance of laminated display graphics.
PreLume is a light management system that incorporates Optical Reflection Technology to convert invisible light to visible light. It controls the amount and distribution of ambient light that is reflected back to the viewer throughout the visible color spectrum, yielding "whiter whites." Traditional optical brighteners typically reflect light only in the blue and green regions of the visible spectrum, causing color shift and turning blacks to gray or blue. PreLume offsets the natural yellow or gray tint inherent in the substrates used for laminating films. With the addition of PreLume to GBC's Octiva Lo-Melt Thermal Films, print operators no longer have to change printer settings or color correct for this color shift. GBC's Octiva Lo-Melt Thermal Films with PreLume continue to offer all the qualities and benefits of lamination: scratch resistance, surface protection, durability, strength, and graphic depth. These low-melting adhesive films require lower activation temperatures than other thermal films. Octiva Lo-Melt Thermal Films, designed for heat-sensitive inkjet papers, also provide UV protection. The yellowness of lower-grade, aged, or UV damaged papers is also offset when laminated with film containing PreLume. This whitening effect lasts longer and exhibits greater reflected light intensity over time compared to traditional optical brighteners. GBC, an ACCO Brands Company, is a world leader with over 50 years' experience in products that bind, laminate and display information. The GBC Commercial Products Group is an innovative technology leader in providing thermal and pressure-sensitive laminating films and equipment and professional-grade binding solutions for the commercial and digital printing markets. For corporate and print-for-pay markets, GBC offers a full range of products and services, from custom presentation solutions and technical service to high-end binding and laminating systems and supplies. ACCO Brands Corporation, (NYSE: ABD) is a world leader in branded office products with annual revenues of nearly $2 billion. Its industry-leading brands include Swingline, Kensington, Wilson Jones, Quartet, GBC and Day-Timer, among others. ©2005 General Binding Corporation PreLume® is a registered trademark of Utopia Digital Technologies, Inc. Editor Contact: Jim Beach |